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User Experience Design
UX UI Design
Content Creation
Digital Product Design
Intake
Winter + Summer
Strong focus on UX/UI and digital product design
Portfolio-driven learning with real UX projects
Combines user experience design and content strategy

Benefits
Learn professional UX design and digital product development skills
Build a strong UX portfolio through real-world design projects
Gain expertise in user research, usability testing, and interface design
Develop content strategy and digital storytelling capabilities
Study digital design in Berlin’s fast-growing tech ecosystem
Prepare for careers in UX design, digital product design, and tech companies
Get to know the SRH University BA User Experience Design and Content Creation Course in depth by downloading the brochure
Course Details
The BA User Experience Design and Content Creation programme at SRH University in Berlin prepares students to design meaningful digital experiences through user-centred design and content-driven communication. The course combines UX/UI design principles with storytelling, content strategy, and digital media to create intuitive and engaging digital products.
Students develop skills in user research, interaction design, prototyping, interface design, and digital storytelling. Through hands-on projects, design studios, and portfolio development, students gain practical experience designing user-focused products for websites, apps, and digital platforms.
The programme prepares graduates for creative and technical roles in UX design, digital product development, and content-driven digital industries.
Bachelor of Arts degree with 180 ECTS credits
Full-time on-campus study in Berlin, Germany
Studio-based learning with real UX and design projects
Training in user research, interface design, and content strategy
Portfolio-driven assessments and final UX project
Career preparation for UX, UI, and digital product industries

UniversityPrivate
SRH University is a state-recognized private university network in Germany offering Bachelor’s, Master’s, and MBA programs in English and German. With multiple campuses and flexible study formats, it provides a practical, career-oriented learning experience for international students. Known for small class sizes, hands-on teaching, and strong student support, SRH helps students build industry-ready skills and pursue academic and professional opportunities in Germany and beyond.
Heidelberg / Berlin / Hamburg / Munich / Cologne, Germany
Course Overview
The BA User Experience Design and Content Creation programme provides a structured three-year journey focused on user-centred design, digital storytelling, and product thinking. Students progress from foundational UX principles to advanced digital product design projects while building strong portfolios. Year 1 – Foundations of UX and Digital Content Students learn design thinking, UX fundamentals, digital media basics, visual communication, and user-centred design principles. Year 2 – Applied UX Design and Content Strategy Students explore user research, usability testing, interaction design, information architecture, wireframing, and digital content strategy through practical projects. Year 3 – Advanced Experience Design and Bachelor Thesis The final year focuses on advanced UX design, service design, digital storytelling, and strategic product thinking, culminating in a bachelor thesis or final UX project.
Target Audience
This programme is ideal for students interested in UX design, digital product design, and content-driven communication. It is particularly suitable for creative students who want to design digital experiences, websites, and applications while developing strong portfolios for careers in tech companies, startups, and digital agencies.
Skills
User Research, Usability Testing, and Behaviour Analysis Skills
UX and UI Interface Design and Interaction Design Skills
Prototyping, Wireframing, and Digital Product Development Skills
Content Strategy, Digital Storytelling, and Information Architecture
isual Communication and User-Centred Design Thinking Skills
UX Portfolio Development and Professional Design Presentation
1.
What skills will students learn in the BA UX Design and Content Creation programme?
Students learn user research, usability testing, interface design, prototyping, digital storytelling, and content strategy to design intuitive digital experiences across websites, apps, and digital platforms.
2.
Is this programme suitable for students without a design background?
Yes, the programme begins with foundational modules in design thinking, visual communication, and user experience principles before progressing to advanced UX and digital product design topics.
3.
Do students build a professional UX design portfolio during the programme?
Yes, students complete multiple design projects and UX case studies that contribute to a professional portfolio required for UX, UI, and digital product design careers.
4.
What career opportunities are available after graduation?
Graduates can work as UX Designers, UI Designers, Content Designers, Digital Product Designers, UX Researchers, or Digital Content Strategists in tech companies, digital agencies, startups, and media organisations.
5.
Are practical UX projects included in the programme?
Yes, the programme emphasises project-based learning where students design digital interfaces, test user experiences, and create content-driven digital products.
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