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Tourism Management
Hospitality Management
Event Management
International MA
Intake
Winter + Summer
UK-awarded MA delivered in Germany
Focus on international tourism, hospitality, and events
Applied projects and real-world industry experience

Benefits
Develop strategic leadership and management skills in tourism, hospitality, and events
Gain UK-accredited postgraduate qualification
Apply knowledge through practical industry projects and case studies
Learn sustainable and ethical management practices
Enhance career readiness for global service industries
Build expertise in customer experience and event operations
Get to know the BSBI University MA International Tourism, Hospitality and Event Management Course in depth by downloading the brochure
Course Details
The MA International Tourism, Hospitality and Event Management equips students with the knowledge and skills to manage complex service-based organisations in global tourism, hospitality, and events industries. The programme blends theoretical understanding with practical application, emphasising strategic planning, customer experience, sustainability, and ethical leadership.
Students gain expertise in hospitality operations, event planning, destination management, and organisational leadership, while developing analytical and decision-making skills essential for managerial success in international contexts.
Postgraduate MA awarded by University for the Creative Arts (UK)
Delivered on-campus at Berlin School of Business and Innovation
Full-time duration of 18 months
Coursework-based assessment with applied industry projects
Focus on sustainable and responsible tourism and events
Includes a final research project or consultancy-style dissertation

UniversityPrivate
Berlin School of Business and Innovation (BSBI) is a private university in Berlin, Germany, offering Bachelor’s, Master’s, and MBA programs taught in English. Focused on business, innovation, and entrepreneurship, BSBI is designed for international students seeking practical, industry-relevant education. With a strong emphasis on real-world projects, global perspectives, and career support, BSBI helps students build skills for international careers in today’s competitive job market.
Berlin / Hamburg, Germany
Course Overview
The programme is structured to develop sector-specific expertise and strategic management capability. Core Study Areas International Tourism and Hospitality Management Event Planning and Operations Management Strategic Marketing for Tourism and Events Customer Experience and Service Quality Management Sustainable Tourism and Responsible Events Leadership and Human Resource Management Research Methods Final Project Students complete a Tourism, Hospitality and Event Management project or dissertation focused on a real-world industry challenge, integrating practical and research skills.
Target Audience
This programme is ideal for graduates pursuing careers in tourism, hospitality, or event management, professionals aiming for managerial roles in service industries, students interested in global tourism operations, and international students studying in Germany.
Skills
Strategic Tourism and Hospitality Management Skills
Event Planning and Operations Expertise
Customer Experience and Service Quality Management Skills
Leadership and Human Resource Management Competence
Sustainable and Ethical Tourism Practices
Analytical and Decision-Making Skills for Service Industries
1.
Who is this MA programme suitable for?
This programme is suitable for graduates, hospitality professionals, and aspiring managers seeking leadership roles in tourism, hospitality, and events industries internationally.
2.
Is this MA internationally recognised?
Yes, the degree is awarded by the University for the Creative Arts (UK) and delivered at Berlin School of Business and Innovation, providing international recognition.
3.
What practical experiences are included in the programme?
Students engage in applied projects, event simulations, industry case studies, and a final consultancy-style research project addressing real-world challenges.
4.
What is the duration and mode of study for this MA?
The programme is full-time, typically 18 months, and delivered on-campus in Berlin with blended learning components as per BSBI academic calendar.
5.
What career paths are available after graduation?
Graduates can work as Tourism Managers, Hospitality Managers, Event Coordinators, Destination Marketing Executives, Conference Managers, or Tourism Development Consultants in international organisations.
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